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Research and Analyses of the Tourism Market

Research and analyses of the tourism market elaborate on the various dimensions of tourist traffic and deal with specific topics related to supply and demand in tourism as well as with the attitudes and consumer habits of tourists. They also provide information relevant to tourism businesses, such as holiday calendars and overviews of flights linking Croatia to source markets.

TOMAS Surveys

TOMAS surveys are primary quantitative surveys in which data is collected through personal interviews with tourists (using a structured questionnaire), and are conducted with the aim of determining the attitudes and consumer habits of tourists in Croatian tourist destinations.

TOMAS Surveys (Intended for the Croatian market and available only in Croatian)

TOMAS NAUTIKA 2022 Završni izvještaj.pdf
PDF 20.37 MB
TOMAS Hrvatska 2022 - 2023.pdf
PDF 3.49 MB
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Tourism in Figures

Tourism in figures 2023.

Tourism in figures (2023 edition) is available only in Croatian.
Turizam u brojkama - 2023.
PDF 1.67 MB

Tourism in figures 2022.

Tourism in figures 2022.
PDF 1.60 MB

Tourism in figures 2021.

Tourism in figures 2021.
PDF 1.51 MB

Tourism in figures 2020.

Tourism in figures 2020.
PDF 1.52 MB

Tourism in figures 2019.

Tourism in figures 2019.
PDF 1.51 MB

Tourism in figures 2018.

Tourism in figures 2018.
PDF 1.54 MB

Analyses of Tourist Traffic

Turizam Hrvatske 2019. - 2023.
PDF 0.87 MB
Hotelski turizam Hrvatske - izdanje 2022.
PDF 0.84 MB
Kamping turizam Hrvatske - izdanje 2022.
PDF 0.80 MB
Nautički turizam Hrvatske - nautički charter - izdanje 2022.
PDF 0.60 MB
Obiteljski smještaj Hrvatske - izdanje 2022.
PDF 0.78 MB
Promet hrvatskih zračnih luka - izdanje 2022.
PDF 0.66 MB

Other Research

The documents in this section are intended for the Croatian market and are available only in Croatian.

Audio menadžment

Scenarij razvoja - audio menadžment

Istraživanje sadašnjeg stanja upravljanja zvukom i glazbom u hrvatskom turizmu: Analiza stavova destinacijskog menadžmenta

Prezentacija istraživanja: Analiza stavova destinacijskog menadžmenta

Audio menadžment u turizmu: Priručnik

Priručnik

Percepcija Hrvatske kao destinacije zdravstvenog turizma na tržištu posrednika

Percepcija Hrvatske kao destinacije zdravstvenog turizma na tržištu posrednika